Whether you’re restructuring your business, switching from a sole proprietorship to an LLC, or simply correcting outdated information, it’s crucial to make sure your Amazon Seller Central account reflects your correct legal entity details.
Why? Because inconsistencies in your business information can lead to:
- 🚫 Delayed payments
- ⚠️ Verification flags or account holds
- 🧾 Tax reporting issues
- ❌ Loss of selling privileges in some cases
Fortunately, Amazon allows sellers to update their LLC, EIN, business address, and tax information—but it needs to be done carefully, with proper documentation, to avoid triggering unnecessary verification requests or disruptions to your selling account.
In this blog post, we’ll walk you through:
- What LLC information Amazon requires
- When and why to update your business entity
- A step-by-step walkthrough inside Seller Central
- What documents you’ll need to submit
- How to avoid triggering account suspensions or re-verification
- What to do if Amazon asks for additional verification
Let’s get started.
📜 What Business Information Does Amazon Require?
Amazon requires professional sellers to provide accurate, verifiable information related to their legal business entity. This includes:
- Legal Business Name (as registered with the IRS and/or state)
- Tax ID (EIN) – Employer Identification Number
- Business Type – LLC, Corporation, Sole Proprietor, etc.
- Business Address – Must match official documents
- Authorized Representative’s Info – Name, ID, contact details
When you first register your seller account, Amazon uses this data to verify your identity, match your information with tax records, and ensure marketplace compliance.
🔄 When Should You Update Your LLC Info on Amazon?
You should update your Amazon business information if:
- You changed from a sole proprietorship to an LLC
- You changed the name of your LLC
- You received a new EIN from the IRS
- Your business address has changed
- You made a structural change (e.g. converting to an S Corp or C Corp)
- Your legal representative (the person tied to the account) changed
Even if the change seems small, mismatched information between Amazon, the IRS, and your bank can cause serious issues down the road.
🧭 Step-by-Step: How to Update Your LLC Info on Amazon
Follow these steps carefully to ensure a smooth update.
✅ Step 1: Log in to Seller Central
- Go to: https://sellercentral.amazon.com
- Sign in with the account you want to update
✅ Step 2: Navigate to the “Account Info” Page
- Hover over “Settings” in the upper-right corner
- Click on “Account Info”
This page gives you access to all account-related settings, including your legal entity information, tax settings, and deposit methods.
✅ Step 3: Click on “Business Information”
Under the “Business Information” section, you’ll see:
- Legal Entity
- Business Address
- Tax Information
- Bank Info
- Identity Info (for individuals or representatives)
Click “Legal Entity” to begin updating your LLC details.
✅ Step 4: Update Legal Entity Type and Name
In this section, you can:
- Change your business type to “Limited Liability Company”
- Enter your LLC’s legal name exactly as it appears on your IRS documentation (Letter 147C or EIN confirmation letter)
- Enter the business registration number if applicable (some states require this)
💡 Pro Tip: Make sure the LLC name matches EXACTLY with what’s on file with the IRS and your state registration.
✅ Step 5: Update Your Tax Information
Still under “Account Info,” go to “Tax Information”.
- Click “View/Update Tax Information”
- You’ll be redirected to the Tax Interview tool
- Select the correct entity type: LLC (US-based)
- Enter your EIN (Employer Identification Number)
- Confirm your US Tax Classification (most LLCs are “Disregarded Entity” or “Partnership” unless elected otherwise)
Once completed, Amazon will generate a new W-9 form for your account based on the info provided.
✅ Step 6: Upload Supporting Documents (if prompted)
In some cases, Amazon may request documentation to verify your business change. This might include:
- IRS EIN Assignment Letter (CP 575 or 147C)
- State Business Registration Certificate
- Utility bill or lease agreement showing your business address
- Photo ID of the authorized representative
Upload documents via the secure document uploader or in response to a case opened by Amazon’s verification team.
✅ Step 7: Update Your Business Address and Contact Info
Still on the Account Info page, click:
- Business Address → Update if you’ve moved your office or registered agent address
- Contact Info → Update your business phone number or email address, especially if your LLC now has a dedicated line or rep
✅ Step 8: Review and Confirm
Once all updates are made:
- Double-check that your LLC name, EIN, and business address match your IRS and state documentation
- Save and submit your updates
- Wait for Amazon to process the changes (this typically takes 24–72 hours)
Amazon may confirm via email, or notify you in Seller Central if additional action is needed.
⚠️ What If Amazon Asks for Re-Verification?
It’s not uncommon for a legal entity update to trigger a verification review, especially if:
- Your EIN or legal name doesn’t match IRS records
- You’ve made frequent or recent changes to your account
- Amazon flags inconsistencies between your tax info, banking info, or account history
If this happens:
- Stay calm and follow instructions carefully
- Upload requested documentation through the secure portal
- Monitor your Account Health and Performance Notifications daily
- If your account is temporarily suspended, respond promptly to Amazon’s requests and provide clear, accurate information
📌 Common Mistakes to Avoid
To help you get it right the first time, avoid these common missteps:
| Mistake | Why It’s a Problem |
|---|---|
| Using your LLC trade name instead of legal name | Amazon requires the legal registered name, not your DBA or brand name |
| Entering the wrong EIN or old sole prop info | Mismatched tax info can cause account flags or delays in payment |
| Forgetting to update banking info to match new business entity | This can lead to payout issues |
| Not uploading requested supporting documents in time | Can result in verification delays or temporary account holds |
🧠 Pro Tips to Smooth the Process
- ✅ Keep copies of your IRS confirmation letter and state registration documents in PDF form
- ✅ Update your business info with your bank and credit card processor too—consistency matters
- ✅ Be proactive—don’t wait for Amazon to detect mismatches
- ✅ If switching to an LLC, use a new bank account under the LLC’s name for Amazon payouts
- ✅ Consider contacting Seller Support before making major changes to confirm the process
🧾 What Happens to Tax Reporting After You Update Your LLC?
Once your EIN and business entity are updated:
- Amazon will generate a new W-9 tied to your LLC
- You’ll receive a 1099-K form (if eligible) reflecting the new business entity
- Make sure to inform your CPA or accountant of the change for accurate year-end filings
If you changed mid-year, you may receive multiple 1099-K forms—one under your old structure and one under the new LLC.
✍️ Final Thoughts: Keep It Clean, Keep It Compliant
Updating your LLC information on Amazon isn’t difficult—but it must be done precisely to avoid account flags or tax reporting issues.
In 2025, Amazon is more strict than ever about compliance, identity verification, and data matching with external entities like the IRS. The more accurate and consistent your information is across all platforms, the better.
Need help updating your Amazon business info or navigating compliance?
At Marketplace Valet, we help sellers optimize operations, stay compliant, and scale smart—without the headaches.
📩 Let’s chat about getting your account clean and compliant.
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